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discussion Revisiting the Unforgettable Emails of 2019

We teamed up with Really Good Emails to discuss 2019's most unforgettable emails. Email marketers pushed the creative envelope and we've got the highlights! [...] [more]
iterable.com    Gallery, Design

discussion Top 10 Most Unforgettable Emails of 2019 [VID]

Iterable & Really Good Emails are teaming up to close out 2019 with an interactive webinar extravaganza. Join us as Jen & Matt unveil the winners of their unofficial, unconventional awards for the year’s most unforgettable emails. Warmest welcome email? Check. Most magnificent Shark Week-themed email? We’ll have an award for that, too. So whether [...] [more]
vimeo.com    Gallery, Design

discussion 10 Email Design Trends Hitting Your Inbox in 2020 [GFX]

With the year 2020 within reach, we’re about to enter a new decade of email design. But which visual design trends will shape the look of emails in the 2020s? Trends that dominated designs in 2019 will still be popular in the coming year. We’ll continue to see vibrant colors, bold typography, and off-grid designs. But new trends in digital design will make their way into the email design world over the coming months. [...] [more]
litmus.com    Gallery, Design, Trend

tactics Really Good Email Design Trends: Past, Present, and Future [VID]

n this webinar, we take a look at email design trends through the years. How did email look in the early 2000s? Which trends joined the winners’ circle in 2019? And what’s gonna be huge in 2020—or even 2030? Watch us take a trip down email design memory lane and make predictions on what comes next. What was popular in 2019—and how far has email design come over the past decade? What’s up and coming in 2020 and beyond? Should you use any of these design trends? Learn how to figure out what trends can [...] [more]
litmus.com    Gallery, Design, Trend

tactics Interactive emails are a top trend, but is anyone using them?

Interactivity has been a top email design trend for a few years, and it’s easy to see why. Interactive elements make an email more accessible, and often, more fun and engaging. The concept takes a format that has long been a single, static message, and turns it into an entire experience within the inbox. Yet it isn’t actually a pervasive design or strategy. We asked nearly 2,000 email marketers about their team’s use of interactive email design, and we’re a little surprised by the results. [...] [more]
litmus.com    Design, Trend

tactics Animated PNGs in Email: An Alternative to GIFs?

Animated imagery is one of the top email design trends for 2019. Email marketers everywhere are looking to add movement to their campaigns—and the most popular way of doing that is by using the power of animated GIFs. But animated GIFs aren’t the only file type that allows you to add movement to imagery. Animated Portable Network Graphics—or APNGs—are an option you might want to explore, too. [...] [more]
litmus.com    Design

tactics A Guide to HTML Background Images in Email

Background color and images can really add to the look and feel of an email. Here, we’ll run through everything you need to get HTML background images to work in all the clients that support them, as well as the different ways to include color in your HTML email. Here’s a comprehensive list of email clients that support background images. [...] [more]
emailonacid.com    Design

tactics Become An HTML Email Geek With These Videos From Rémi Parmentier [VID]

In these two videos (a webinar recorded for our Smashing Members and a presentation from SmashingConf Freiburg), you can discover all the tips and tricks you need to help you design HTML emails. Follow along as Rémi Parmentier shares what he knows about taming email clients. [...] [more]
smashingmagazine.com    Design

tactics Creating Animations That Delight and Help Subscribers [VID]

How do you create animations that support your email’s goal and delight your subscribers—all while keeping file sizes low and production times short? Watch Evan’s full Litmus Live talk and learn how to master the art of animation in email marketing. [...] [more]
wistia.com    Design, Video

tactics Not Just Pretty Numbers - Making data-driven design decisions [VID]

Alex Kelly from MailChimp: Explore how visual elements like layout, color, and text length can impact campaign engagement, and learn some best practices for email design. [...] [more]
wistia.com    Design, Clickrate, Test

tactics Bewegende E-Mail-Newsletter

Wie gut unterstützen deutsche ISPs HTML5- und CSS3- für mehr Interaktion in Emails? Google setzt mit AMP for Email auf einen neuen Trend. [...] [more]
publicare.de    Design

 tactics "Can I email" - support tables for HTML and CSS in emails

I am really happy and pleased to announce that with the help of my colleagues and members of the email geeks community, we’re officially launching caniemail.com. So far, we have more than 50 HTML and CSS features tested across 25 emails clients. And we’ve got a lot more coming up in the following weeks and months. We’re also delighted to present the Email Client Support Scoreboard. For the first time in history, we provide an objective ranking of email [...] [more]
caniemail.com    Design, Tool

discussion Think Like An Email Geek at Smashing Conf 2019 [VID]

I recorded myself while rehearsing my talk for Smashing Conf 2019. It's not perfect and I might have stuttered more than once. Plus, my Macbook fans became crazy towards the end. But this way everyone can enjoy the talk while it's still hot. [...] [more]
youtube.com    Design

 tactics The Ultimate Guide to Bulleted Lists in HTML Email

You’re looking to include bulleted lists in your HTML emails? Here's how to code lists that work in all email clients—and follow accessibility guidelines.  [...] [more]
litmus.com    Design

discussion How to Bring Your Gmail Promotion Annotations To Life

Google’s mission is to sift through the ocean of data out there and bubble up the most critical information so you can find it more easily. They do that in their search results and they increasingly do that in Gmail, whether it’s through Gmail Highlights, featuring the “Top Deals” in the Promotions tab, or through their latest feature, Email Annotations. [...] [more]
oracle.com    Subjectline, Design, Marketing
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