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discussion AMP for Email — Useful Information and Real Examples [GFX]

If the mail service doesn’t support AMP, the email will be displayed in the standard HTML5 format. This means that every subscriber will still receive your message regardless of which mail service they use. What Do You Need to Do to Send AMP Newsletters? At first, you should choose an ESP that supports AMP-powered emails. There are only 4 such providers so far: [...] [more]
esputnik.com    Gallery

discussion Top Designs for April [GFX]

Summer is here and the sales are hitting hard, as each bank holiday comes around inboxes swell with offers aplenty. Which retailers made there mark this month I hear you say? Stay tuned for the best of the month [...] [more]
emaildesignreview.com    Gallery

discussion Feedback Friday: Litmus [GFX]

What do you do when you are in front of hundreds of email geeks on an unsuspecting weekend in the South? Pee your pants? Cuss like a sailor? Show off some kick-a** designs and code that will make [...] [more]
reallygoodemails.com    Gallery, Design

discussion LiveClicker's Guide to Real-Time Email Personalization [PDF]

As a marketer today, you need to do all you can to create highly personalized, engaging, impactful email experiences for your customers and prospects. But how to cut through the inbox clutter and deliver exactly the right content at precisely the right time? The answer lies in real-time email personalization, and the good news is that it doesn’t have to be complex. [...] [more] 
liveclicker.com    Gallery

discussion How Brands Utilize Gmail's Promotions Tab Annotations [GFX]

In December 2018, Gmail launched major updates to its Promotions tab, providing email marketers with more ways to make their emails visible and valuable to recipients. In addition to standard inbox text like subject lines or preview text, marketers can use annotations to include additional information like promotion codes, a featured image, and deal expiration dates—all visible to your subscribers before they open your email. [...] [more]
litmus.com    Gallery

discussion Top Designs for March [GFX]

Mmmmmmm burger… sorry distracted there. In between demolishing as many easter eggs as humanly possible and the continued obsession with finding the best burger we thought we’d share the round up of what March had to offer… Enjoy! 1. McDonalds SL: Still a Big Mac or not a Big Mac? The results are in! [...] [more]
emaildesignreview.com    Gallery

discussion Top Performing Emails & Key Trends, Q1 2019 edition [PDF]

A look at eight emails that significantly exceeded Sailthru's cross-customer benchmarks and the trends you should be thinking about applying to your own program. The holiday season moves at lightning speed and January gives marketers a chance to breathe easy and focus on their goals for the year ahead. New Year’s resolutions tend to be pretty standard: Being healthier and losing weight, saving money, learning new skills.For email marketers, the latter likely involves increasing clicks and [...] [more] 
sailthru.com    Gallery

discussion Email Inspiration: 2019's Must-Subscribe Brands

Every year, we survey thousands of email marketers about the brands that inspire them the most and use these insights to put together the ultimate list of the most inspiring email brands. Here are 2019’s must-subscribe brands. [...] [more]
litmus.com    Gallery, Design

tactics Bloom & Wild’s Mother’s Day opt-out campaign

or the British Flower delivery company Bloom & Wild Mother’s Day is a busy time, with plenty of email campaigns leading up to the day. But while Mother’s Day is a joyful time for some, it can be a very sensitive period for others. For those who have lost a loved one or had trials around motherhood, every Mother’s Day email can be a painful reminder of loss. [...] [more]
litmus.com    Unsubscribe, Event, Gallery, Social

discussion Top Designs for January [GFX]

Good riddance to January… with hibernation, healthy eating and abstinence what excitement did the inbox bring to supplement the lack of sun and fun elsewhere? Well I’m glad you asked, don’t say we don’t give you anything [...] [more]
emaildesignreview.com    Gallery

discussion Wistia Onboarding Email Breakdown [GFX]

Wistia is a video hosting service targeted at business owners, and they offer a free plan. The emails below were captured over the 30 days after signing up. [...] [more]
medium.com    Automation, Gallery

discussion Post-Purchase Retention Strategies for the New Year [GFX]

This is a guest post from Molly Horstmann, the Content Marketing Manager at SmarterHQ. SmarterHQ is a leading behavioral marketing platform powering highly personalized, cross-channel customer experiences. Visit their site to learn more. The holidays have come and gone, and so have many of your seasonal customers. That is, unless you have a solid plan to keep them engaged with your brand in 2019—and start leveraging these strategies as soon as possible. The following campaigns and tactics will help [...] [more]
mailcharts.com    Automation, Gallery

discussion 10 Best Newsletter Examples to Inspire You in 2019 [GFX]

In our previous post, we showed how to make your first email campaign successful and how to improve current ones in 10 simple steps. Today, we’re going to show you the best email newsletter examples (in our opinion) for your inspiration. [...] [more]
stripo.email    Gallery

discussion The 10 Best Emails of 2018 [GFX]

There are no prizes other than bragging rights. The categories have been the same since we first started and reflect our thoughts on which types of emails are most strategic in nature and, when done right, can have the biggest impact on a marketer’s business. And now, with no further ado, we bring you 2018’s selection of emails. [...] [more]
onlyinfluencers.com    Gallery

discussion Capture sales this Valentine's Day with email marketing [GFX]

Did you know that in 2018, Valentine’s Day spending hit a record-breaking $19.6 billion? It’s no wonder that Valentine’s Day sends business owners’ hearts aflutter. According to a study by Prosper Insights & Analytics for the National Retail Federation, the average person planned to shell out more than $140 on traditional Valentine’s Day merchandise, with customers aged 25 to 34 being the biggest spenders. Consumers, on the whole, planned to spend a total of: [...] [more]
verticalresponse.com    Event, Gallery
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